Outreach
From photoshoot with Ariana Ghatan.
Research shows that girls’ interest in STEM decreases yearly since they’re around 12 years of age. Svanberg wants to change this. After founding the non-profit organisation Girls in STEM and working with this problem for over six years, she decided to use social media to make a direct impact on young people.
With over 200,000 followers, she works on this every day. Her outreach brand covers everything from studying tips, and science communication to work-life balance and empowering being a woman in STEM. The content is accessible, inspiring and relatable.
She is verified on both Instagram and TikTok.
“Thank you for making me feel like it’s okay to be confused when studying physics. Thanks to you, I’m starting physics at uni next year” — an Instagram follower.
A clip from when Svanberg talked on Swedish national TV through Girls in STEM.
In the report Unga Kvinnor och Tech (Young Women and Tech) conducted by Insight Intelligence, Svanberg was the most common answer (along with Ada Lovelace) to whether young girls had a female role models. The answer was open and they could put down any name.
For her outreach work, Svanberg was one of the recipients of the Compass Rose Award 2021 by H.M. the Swedish King.